Goodbye, keyword SEO: Google moves entirely to Secure Search

Thanks to new NiS Member Qamar Rehman for alerting me to the latest 'shock horror' episode in the Google SEO saga... Here's an article from the Search Engine Watch website (and I'm sure Qamar will be happy to enlighten you further :0)

"The day many SEO professionals hoped would never come, but feared eventually would, apparently has arrived today. It appears that Google has cut off keyword data altogether.

Nearly two years after making one of the biggest changes to secure search that resulted in a steady rise in "(not provided)" data, Google has switched all searches over to encrypted searches using HTTPS. This means no more keyword data will be passed to site owners.

Encrypted Google searches don't pass the keyword data through to websites, thereby eliminating the ability to track users by their keyword searches. The biggest impact for many site owners has been not being able to segment users by keywords within their web analytics software... [click here to read more]