12 Top Online Business Tips for Facebook, LinkedIn... and Wix?

Just found a useful article on the Smarta.com blog - 

12 Top Online Business Tips From Wix, Linkedin and Facebook

(And there was me thinking that Wix was a DIY store :0)

Naturally I was particularly interested in the LinkedIn section with comments from Chris Brown, Head of UK Relationship Management at Linkedin.... 

"Chris gave some great advice on how to build an engaging LinkedIn profile and use their business page service to promote your product or service. Here’s what I picked up.

1. People will look at your own personal profile over your business one. So make sure it’s engaging and a good representation of your brand

2. Your Linkedin page should not be a cut and paste version of your CV. This is a place to show your personality

3. Use a headline that’s NOT your job title, to again show your personality and interests

4. Use LinkedIn's iMaps Tool to see what industries most of your connections lie in. This way you can see if you have a wide enough range of contacts to launch a new business or product

Overall, Chris’ advice was to make sure your personality shines through on Linkedin. People who use it to recruit or make connections are forward thinking and don’t just want to see ‘another CV’. This is great for your own personal profile and that of your business, as its founder."

Read the whole article here...