David Thomas's Blog (4)

“Businesses are 67% better at closing deals when sales and marketing work together”

Align sales and marketing with technology to boost sales...

Increasing sales, retaining customers, and improving productivity is the key to driving a successful business. The increasing capability of many CRM (customer relationship manager) systems has meant that this is now possible, not just in big business, but within the…

[See my original Blog post here...]

In this article, I tackle the question "How does technology make my company more profitable?" and share 5 steps to understand how you can unlock the value from…

Original Blog Post: http://fairwayconsulting.net/the-digital-cio-and-the-shifting-sands-of-business-technology/

How are the roles of the CIO and technology departments in modern business changing?

How can traditional small- to medium-sized business (SMB’s) leverage the advantage of a virtual CIO achieve the…

A problem I see time and time again within small to medium-sized companies is that they aren’t creating winning scenarios from technology. Many of the owners and directors whom I speak to feel that technology isn’t achieving the advantages they want.

4 Points to Success:

• No plan, no value

• Engage senior management with tech…