BEGIN:VCALENDAR
PRODID:NingEventWidget-v1
VERSION:2.0
METHOD:PUBLISH
BEGIN:VTIMEZONE
TZID:Europe/London
X-LIC-LOCATION:Europe/London
BEGIN:DAYLIGHT
TZOFFSETFROM:+0000
TZOFFSETTO:+0100
TZNAME:BST
DTSTART:19700329T010000
RRULE:FREQ=YEARLY;BYMONTH=3;BYDAY=-1SU
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0100
TZOFFSETTO:+0000
TZNAME:GMT
DTSTART:19701025T020000
RRULE:FREQ=YEARLY;BYMONTH=10;BYDAY=-1SU
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
UID:4626108:Event:85728
DTSTAMP:20260405T153158Z
SUMMARY:Guildford Hub Business Morning
DESCRIPTION:Create Your Customer Avatar\n\nThe best marketing in the w
 orld is marketing that talks directly to the customer. Marketing that 
 feels as if it has been written specifically for them. To achieve that
  you need to understand your target market really well and break your 
 customers down into specific groups or niches that share a common set 
 of attributes. In marketing speak, each group and the associated attri
 butes is called a customer avatar. \n This talk is for anyone that wa
 nts an insight into how to create one or more customer avatars for the
 ir business.\nWhat attendees will get out of the talk? After this talk
 , you will understand the process you need to go through to create a c
 ustomer avatar and you will have put it in to practice with the practi
 cal exercises we will go through in the session.\nAbout the speaker: A
 llen is a Farnham Hub VIP best known for his LinkedIn and social media
  training and coaching. Allen’s background is in project and program
 me management consultancy and training but he also has property busine
 sses and a motorhome hire business. Each of Allen’s businesses have 
 distinct sets of customers across multiple niches which means he has h
 ad to create quite a few customer avatars.\nYour first visit to the hu
 b is FREE.\nVenue – All our events take place at Kokomo, Millbrook 
 Guildford, Surrey GU1 3YA (the former site of the Bar des Arts)\nTher
 e is ample car parking in Millbrook and Debenhams Car Park opposite th
 e venue./p>\nSchedule – The talk starts at 10am but why not join us
  for breakfast/coffee from 9am and get to meet some of our other membe
 rs? After the talk we have Q&A and discussion and then the morning con
 cludes by noon. We guarantee you will grow your network, learn up to d
 ate business skills and have at least one take away that you can actio
 n in your business straight away.\nCOST: FREE for your first visit 
 (subject to availability): Hub Enterprise Nation Members £20; Return
 ing Visitors £40.\nBOOKING: Please CLICK HERE to book your place\n
 MAP\n\nFor more information visit https://networkinginsurrey.co.uk/eve
 nts/guildford-hub-business-morning-3
DTSTART;TZID=Europe/London:20170130T090000
DTEND;TZID=Europe/London:20170130T120000
CATEGORIES:training, networking
LOCATION:Kokomo GU1 3YA
WEBSITE:https://www.google.co.uk/maps/place/Kokomo+Cocktail+Bar/@51.23
 40493,-0.5765573,17z/data=!3m1!4b1!4m5!3m4!1s0x4875d090ecaf3295:0x8874
 457e0dd42290!8m2!3d51.2340493!4d-0.5743686
URL:https://www.google.co.uk/maps/place/Kokomo+Cocktail+Bar/@51.234049
 3,-0.5765573,17z/data=!3m1!4b1!4m5!3m4!1s0x4875d090ecaf3295:0x8874457e
 0dd42290!8m2!3d51.2340493!4d-0.5743686
CONTACT:01483454817
ORGANIZER;CN="Allen Ruddock":https://networkinginsurrey.co.uk/profile/
 JoanneMcGowan
ATTACH;FMTTYPE="image/jpeg":http://storage.ning.com/topology/rest/1.0/
 file/get/939924293?profile=original
ATTENDEE;ROLE=REQ-PARTICIPANT;PARTSTAT=ACCEPTED;RSVP=TRUE;CN="Allen Ru
 ddock":https://networkinginsurrey.co.uk/profile/JoanneMcGowan
END:VEVENT
END:VCALENDAR
